One of the most important design events of the year is over – the first edition! If you missed this, don’t miss the highlights of the Luxury Design & Craftsmanship Summit 2018!
The main goal of the first edition of the design event of the year was precisely elevate the design and craftsmanship. Portugal is a country that still values the work of arts that are made by our national artisans and this event showed a variety of different arts and how they are important! See the highlights of this event!
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The Luxury Design and Craftsmanship Summit has begun with several live show cases, where guest, attendees, and even thinkers, had the opportunity to see a large variety of makers and their respective portuguese arts.
It has been exhibit 16 different arts such as Upholstery, Renda de bilros, Goldening, Metal work and much more.
The best thing of these kind of exhibitions is that we can ask the makers themselves how they do what they do and it is an opportunity to, finally, understand, the value and importance of handmade pieces.
Besides the showcases – that filled our heart with national pride – the show cases where followed by three sessions with amazing panels. The first session was conducted by Covet’s CEO, Amandio Pereira.
The CEO reinforced the importance of craftsmanship in the Design World and also the importance to Portugal. He explained how the portuguese group keeps alive the portuguese arts. With the contribution of Amandio Pereira, CEO of the Covet Group; Nicole Segundo, Representative/ Network Developer to Portugal for the Michaelangelo Foundation; Fátima Santos, General Secretary of the AORP; Luis Onofre, entrepreneur, shoemaker and CEO of the Luis Onofre brand; and Antonio Moura, business developer.
The second day was as perfect as the first one! With a luxurious panel with the finest masters and thinkers, Serena Confalonieri and Francesca Merciani, from Doppia Firma, fashion designers Storytailors, Alda Tomas, designer from Vista Alegre and Toni Grilo, a product designer.
The panel, moderated by Essential Lisboa’s magazine editor and open media director, Fernando Caetano. The focal point of this panel was to demonstrate that the future of luxury materials and items lies in the hands of ancient arts and in the hands of the people who make them with all their love and passion for what they do.
The incredible panel of the second day was… Luxury-Design Branding: The Story Behind the Scenes. Branding was the subject of this incredible afternoon. As design was discussed in the morning and as they go hand in hand, branding just made sense. Moderated by Mónica Seabra-Mendes, which is the head of the Luxury Management Program at the Lisbon Catholic University, the panel was composed by Carlos Santos, head of Carlos Santos Shoes, Jorge Martins, from RomBoats, Marco Costa, Boca do Lobo’s Creative Director and CEO and Carla Graça, Marketing Manager at Vista Alegre.
The Design and Craftsmanship first edition was a success, with over 500 attendees. The next edition will occur in January, in Paris, and it has all the ingredients to be even better!
If you missed the first edition of this Design and Craftsmanship Summit, don’t be sad! Attend the next one, et voilà! Let’s Elevate Design and Craftsmanship together!
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